MARKETING OFFICER

Main purpose of the job
We require an enthusiastic, hardworking and experienced marketing officer who will focus on the promotion of New Era College programs. The candidate will be working together with the Admissions department. You will manage the gathering and use of data to inform College strategy and contribute to decision making concerning the recruitment plan.

Main duties
Provide advice and guidance on student recruitment, including portfolio development using market intelligence.
Systematically gather market and competitor intelligence and conduct market research, disseminating findings across the relevant departments.
Develop a network of relevant marketing contacts within and outside the Institution and use this network to inform development of faculty’s in the College.
Work with external stakeholders in events which involve marketing of Tertiary Institutions.
Creative input into new advertising campaigns.
Requirements
Applicants should have a degree or equivalent qualification, a professional marketing qualification is desirable.
Experience in marketing role and some evidence of professional development within marketing.
Should have excellent communication and interpersonal skills, experience of producing marketing campaigns across a broad range of channels (within tertiary education).
Possess outstanding organizational and presentation skills with exceptional attention to detail and a commitment to high quality delivery.
Closing date and application instructions
Human Resource Manager

New Era College, P O Box 402134,

Gaborone

Plot 36158, Block 8, Gaborone

Or

Email to: careers@neweracollege.ac.bw

Closing date: 7 July 2017