Job Summary
- Type: full-time
- Location: Gaborone
- Category: Marketing & Communications
- Closing Date: 2026-09-01
Key Responsibilities
- Develop and implement communication and branding strategies.
- Manage digital marketing, the website and social media platforms.
- Produce photography, videography, graphics and other multimedia content.
- Prepare newsletters, press releases and corporate publications.
- Coordinate media relations, events and stakeholder engagement.
- Maintain brand consistency.
Requirements
- Bachelor’s Degree in Communications, Journalist, Public Relations, Marketing or a related field.
- Minimum 10 years experience in communications, public relations, digital marketing or corporate communications.
- Proven expertise in branding, content creation, graphic design, photography, videography, social media management and stakeholder engagement.
- Excellent communication, organisational and project management skills.
How to Apply
Address: PO Box 81556, Gaborone
About the Company
Mbewe Legal Practice is a Botswana-based law firm founded on 1 July 2016. It provides legal services to clients across Botswana, including corporate, commercial, and civil matters. The firm operates independently in Gaborone and, when required, engages advocates admitted to practice in Botswana’s courts. It also collaborates with South African advocates where cross-border expertise is necessary, but its core operations and client base are rooted in Botswana.
Legal Service With A Difference
Website: https://mbewelegal.com/
Frequently Asked Questions
What qualifications or certifications are typically required for a Communications & Content Specialist role in Botswana?
A bachelor’s degree in Communications, Journalism, Marketing, or a related field is commonly expected. Professional certifications such as the CIPR Foundation Certificate or local short courses from institutions like BIUST or UB’s Centre for Continuing Education add value. Employers in Botswana often prioritise demonstrable writing, digital content creation, and social media management experience over formal credentials alone.
What does a typical day look like for a Communications & Content Specialist at a Botswana-based legal practice?
You’ll likely draft client-facing newsletters, manage the firm’s social media accounts (especially Facebook and LinkedIn), and support branding efforts aligned with Botswana’s legal sector norms. Day-to-day tasks include editing press releases, coordinating with attorneys for case-related communications, and ensuring all content complies with local advertising guidelines and the Law Society of Botswana’s ethical standards.
How does workplace culture in Botswana influence expectations for this role?
Respect for hierarchy and professional decorum is important—communications materials must reflect the firm’s reputation and align with Botswana’s conservative legal environment. Punctuality, clear written English (and sometimes Setswana translation support), and relationship-building with both internal teams and external stakeholders are highly valued in local practice settings.
What career progression opportunities exist for this role in Botswana’s legal or marketing sectors?
With experience, you may advance to Senior Communications Officer, Marketing Manager, or transition into corporate communications roles within larger firms or government entities like the Attorney General’s Chambers. Some professionals pursue further study (e.g., postgraduate diplomas in Public Relations) or move into freelance consultancy, which is increasingly common among mid-career communicators in Gaborone and Francistown.
What benefits are typically offered for this role in Botswana private-sector legal practices?
Standard benefits usually include 22–30 days of annual leave, participation in the Botswana National Pension Scheme (BNPS), and employer-contributed medical aid through providers like BONFIRE or Medshield. Some firms offer additional perks such as study leave for relevant professional development or transport allowances, though these vary by employer size and policy.
How should I apply, and what do employers in Botswana specifically look for in candidates for this role?
Apply via email with a tailored CV and portfolio showcasing locally relevant content—such as legal blog posts, bilingual (English/Setswana) social media samples, or campaign work with Botswana-based organisations. Employers value strong writing clarity, familiarity with local media landscapes (e.g., Mmegi, Radio Botswana), and evidence of understanding legal communication ethics—not just technical skills.