Grace Mary Coaching is seeking a motivated and detail-oriented Marketing Assistant to support client engagement, lead generation, and the execution of marketing initiatives. This role is ideal for someone passionate about marketing and digital media strategy, relationship building, and helping professionals and entrepreneurs connect meaningfully while driving measurable business growth. Ideal Candidate: Passionate about marketing across digital and traditional channels; An organized, proactive communicator; Skilled at building and nurturing client relationships; Curious, adaptable, and eager to learn new tools; Creative and committed to delivering professional, results-driven support.
Job Summary
- Type: full-time
- Location: Gaborone
- Category: Marketing
- Closing Date: 2026-08-14
Key Responsibilities
- Assist with lead generation and pipeline tracking;
- Support relationship-building by responding to inquiries and nurturing prospects;
- Contribute to content creation (graphics, posts, videos) and campaign setup;
- Help manage marketing campaigns and report on outcomes;
- Maintain organized records of engagement and activities;
- Collaborate with the team to refine strategies and improve effectiveness;
- Ensure all marketing aligns with Grace Mary Coaching’s professional tone and values.
Requirements
- University degree or diploma;
- 1-2 years’ experience in marketing support, social media, or client outreach;
- Familiarity with social media platforms and email marketing tools;
- Strong written and verbal communication skills;
- Proficiency in collaboration tools; basic CRM knowledge is an advantage;
- Canva design and basic video editing skills preferred;
- Digital marketing certifications are an added advantage.
How to Apply
Apply by email: info@gracemarycoach.com
Apply online: www.gracemarycoach.com
Apply online: www.gracemarycoach.com
About the Company
Grace Mary Coaching is a professional service entity operating within Botswana's dynamic business environment. Specializing in dedicated coaching services, the company is committed to empowering individuals through structured guidance and support. Its operations are firmly rooted in the legal and cultural landscape of Botswana, ensuring locally relevant and compliant service delivery. Grace Mary Coaching focuses on fostering significant personal and professional development for its clients, aiming to contribute positively to the skill enhancement of the local workforce.
Empowering growth through dedicated coaching services in Botswana.
Frequently Asked Questions
What qualifications are typically required for a Marketing Assistant role in Botswana?
A diploma or degree in Marketing, Business Administration, or a related field is often preferred for this role. Practical experience through internships, volunteer work, or entry-level positions in marketing is also highly valued by employers.
What are the common day-to-day responsibilities of a Marketing Assistant at a company like The Grand Loft?
You would typically assist with content creation, social media management, market research, and coordinating promotional activities. This includes preparing marketing materials, supporting campaigns, and performing administrative tasks within the marketing department.
What is the typical work culture like for a Marketing Assistant in Botswana, and what are common expectations?
Botswana workplaces generally value professionalism, respect, and a collaborative spirit among colleagues. Punctuality, initiative, and a willingness to learn and adapt are highly expected traits from employees.
What are the realistic career progression paths for a Marketing Assistant in Botswana?
With experience and demonstrated performance, a Marketing Assistant can typically advance to roles such as Marketing Coordinator, Marketing Officer, or specialize in areas like Digital Marketing. Continuous professional development and showcasing strong results are crucial for career growth.
What typical benefits can a Marketing Assistant expect in Botswana, such as leave, medical aid, or pension?
Full-time employees commonly receive annual leave, sick leave, and observe statutory public holidays as per Botswana labor laws. Depending on the employer, additional benefits may include contributions towards medical aid and a pension fund, which vary significantly by company policy.
How should one apply for a Marketing Assistant role in Botswana, and what do employers typically look for in candidates?
Applications usually involve submitting a detailed CV and a cover letter tailored to the specific role and company. Employers seek candidates with relevant skills, a positive attitude, and a good understanding of local market dynamics and consumer behavior.