To manage, direct and provide leadership on the Commission’s internal and external communication and branding efforts, including research, planning and development on specific area of responsibility.
Job Summary
- Employer: Botswana Meat Commission
- Job Type: Full-time
- Location: Gaborone, Botswana
- Category: Marketing & Communications
- Closing Date: 2026-09-25
Key Responsibilities
- Develop and implement the Commission’s public relations, marketing and corporate communications strategies in alignment with its strategic objectives.
- Lead initiatives aimed at strengthening and protecting the Commission’s corporate reputation and brand.
- Develop and manage integrated marketing and communication campaigns across traditional and digital platforms.
- Manage relationships with the media and coordinate media engagements, interviews, press conferences, press releases and other media activities.
- Develop and maintain effective relationships with key stakeholders, partners, government institutions, customers and the wider community.
- Oversee the development of corporate publications, news-letters, brochures, presentations, promotional materials and other communication content.
- Manage the Commission’s digital communication platforms, including website and social media channels, ensuring accurate and consistent messaging.
- Develop and implement strategies to increase brand awareness, market visibility and stakeholder engagement.
- Monitor public perception, media coverage and emerging reputational issues and advise management on appropriate responses.
- Coordinate corporate events, exhibitions, campaigns, stakeholder engagements and other promotional activities.
- Ensure consistency in the application of the Commission’s corporate identity and brand guidelines.
- Develop and manage the Public Relations and Marketing budget and ensure effective utilization of resources.
- Conduct market and stakeholder research to identify emerging trends, opportunities and areas requiring intervention.
- Prepare regular reports on marketing, communications, media relations and stakeholder engagement activities.
- Provide strategic advice to management on public relations, marketing, communications and reputational matters.
- Coach and develop staff within the Public Relations and Marketing function.
- Perform any other duties commensurate with the position.
Requirements
- Minimum of Bachelor’s Degree in Communication, Public Relations, Media or any related field. A Master’s Degree in a relevant field will be an added advantage.
- Professional membership or affiliation to a national/ regional body e.g. PRISA.
- At least ten (10) years’ post-qualification experience with applicable knowledge of communication and public relations frameworks, including a minimum of five (5) years in a managerial or supervisory capacity.
- Excellent stakeholder engagement and relationship-management skills
- Strong media and public relations skills
- Excellent negotiation and influencing skills
- Digital marketing and social media proficiency
- Ability to work under pressure and meet tight deadlines
- Strong analysis, planning and organisational abilities
- Computer skills
- Teamwork
- Creativity and innovation
How to Apply
Phone: +267 533400 Ext 120
Address: Executive Manager, Human Capital, Botswana Meat Commission, Private Bag 4, Lobatse
About the Company
The Botswana Meat Commission (BMC) is a non-profit body which was established by the government of the newly independent Botswana in 1965. Its main functions are the buying, slaughtering, processing, and marketing of all beef and beef products within Botswana for sale in local and international markets.
Frequently Asked Questions
What qualifications are typically required for this role at the Botswana Meat Commission?
A degree in Public Relations, Marketing, or Communications is generally essential. Professional certifications from recognized bodies and experience in the agricultural or export sector are often highly valued.
What are the common day-to-day responsibilities for a PR and Marketing Manager in this sector?
You will likely manage brand reputation, handle media relations, and develop marketing strategies for both local and international markets. This includes coordinating promotional events and ensuring consistent corporate messaging across all channels.
What can I expect regarding the work culture and professional expectations in Botswana?
The culture typically emphasizes formal professional etiquette and strong interpersonal relationship building. There is a high expectation for loyalty and a commitment to contributing to the national economy.
What are the typical benefits provided for management roles in Botswana?
Standard packages usually include medical aid, a pension fund, and annual leave. Some organizations may also offer performance-based bonuses or vehicle allowances depending on the seniority of the position.
What is the realistic career progression for someone in this position?
Successful managers can progress into senior executive roles such as Head of Corporate Affairs or General Manager. Some may also transition into specialized consultancy roles within the regional trade and agribusiness sector.
How should I apply and what do Botswana employers look for in a candidate?
Applications should be submitted through the official channels specified in the job advert with a tailored CV and cover letter. Employers look for a blend of technical marketing skills and a proven track record of managing stakeholder relationships.
