Farmers Organisation Ltd seek to fill the position of Sales Representative-Retail based in Mzuzu. The incumbent will be responsible for coordinating all Sales & Marketing activities relating to the retail market segment in the Northern Region of Malawi
Job Summary
- Employer: Farmers Organisation Ltd
- Job Type: Full-time
- Location: Gaborone, Botswana
- Category: Sales
- Closing Date: 2026-10-19
Key Responsibilities
- To create demand for FOL technologies and services
- To establish and maintain business relationships with key stakeholders
- To identify and close sales leads
- To determine customer needs & market opportunities
- To expand the customer base by seeking new accounts
- To handle customer complaints
- To co-ordinate and implement advertising & promotional activities
- To plan and report activities
Requirements
- Diploma in Agronomy or Marketing or any Tertiary Education plus experience in agriculture related field
- 2 years’ experience in sales or marketing
- Proficiency in Microsoft Office
How to Apply
To apply, please visit: jobs.aeciworld.com
REF Code: 2031
Frequently Asked Questions
What qualifications do I need to become a Sales Representative in retail in Botswana?
Most employers require a minimum of BGCSE or equivalent, with a preference for a Diploma or Degree in Business, Marketing, or Commerce. Previous retail or sales experience is highly valued, and computer literacy is essential. Some organisations may also require a valid driver's licence for field sales roles.
What are the typical day-to-day responsibilities of a Retail Sales Representative?
You will manage stock displays, assist customers with product inquiries, process transactions, and maintain inventory records. Building relationships with regular customers and meeting monthly sales targets are key expectations. You may also travel to rural areas to support farmers with product knowledge and orders.
How does workplace culture in Botswana affect retail sales roles?
Botswana's work culture emphasises respect for hierarchy, punctuality, and strong interpersonal relationships known as 'botho'. Employers expect loyalty and commitment, with overtime common during peak agricultural seasons. Building trust with farming communities requires patience and understanding of local customs.
What career progression opportunities exist for Sales Representatives in Botswana?
With strong performance, you can advance to Senior Sales Representative, Sales Supervisor, or Regional Sales Manager positions. Some professionals transition into marketing, business development, or branch management roles. Continuous professional development through BIDPA or local business courses enhances promotion prospects.
What benefits are typically offered to retail sales staff in Botswana?
Standard benefits usually include paid annual leave, sick leave, and contributions to the Botswana Public Officers Pension Fund or private pension schemes. Larger employers may offer medical aid, transport allowances, and performance-based incentives. Always confirm specific benefits during the interview process.
How should I apply for a Sales Representative position and what do Botswana employers look for?
Submit a concise CV with a cover letter highlighting relevant experience and local language skills such as Setswana. Employers value candidates who demonstrate reliability, customer service orientation, and knowledge of the agricultural sector. Prepare for panel interviews and practical assessments, and obtain reference letters from previous supervisors.
