DIGITAL MARKETING SPECIALIST – Motovac

Job Description:

• Plan, execute, and optimize digital marketing strategies across social media, email, web, and paid media to enhance brand awareness, drive engagement, and support business objectives.
• Plan, manage, and optimize online advertising campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.), including budget allocation, audience targeting, keyword research, and performance tracking
• Coordinate creation and scheduling of engaging social media content tailored to each platform (Facebook, Instagram, x, LinkedIn, TikTok, etc.), aligning with the brand’s voice and marketing calendar
• Track, analyze, and report on the digital marketing activities.

Requirements:

• Bachelor’s degree in Marketing, Communications, Digital Marketing or a related field.
• At least 2 years experience in digital marketing, including social media managment and SEO
• Proficient in digital advertising platforms (Google Ads, Meta Business) and ad performance metrics
• Experience with email marketing tools
• Strong written and verbal communication skills