ASSISTANT MARKETING EXECUTIVE – BBS Limited

You are the energy we need.

BE OUR ASSISTANT MARKETING EXECUTIVE

Duties:

• Write and design engaging content for a variety of audiences that is consistent with the BBSL brand guidelines.
• Collaborate with stakeholders and vendors, Including media and different Agencies to boost the effectiveness of marketing strategies and improve the company’s presence.
• Establish and implement advertising and promotional campaigns for products or services on various media (digital and above the line).
• Track and record all marketing activities, implement metrics to evaluate their success and amend marketing measures when nocessary.
• Recognize, study, and assess market patterns, competitor offerings and demographics to identify opportunities for promotion and growth.
• Plan, prepare, and coordinate the publication and distribution of BBSL publicity materials including financial reports.
• Keep the BBSL website updated. Organize a calendar of marketing events, such as promotions, exhibitions, product launches, fundraising activities, etc.
• Write, edit and proofroad marketing material for use In different channels and Departments.
• Design and manage the procurement of the BBSL promotional merchandise
• Ensure appropriate management of customei queries, comments and suggestions relayed through the BBSL digital channels including the WhatsApp Number.
• Measure digital traffic, monitor social media and Google Analytics
• Optimize paid advertising campaigns using SEO and other tools
• Report on the growth and analytics of campaigns to stakeholders

Skills and competencies:

• Excellent organizational, Interpersonal and communication skills.
• Strong writing skills with the ability to produce compelling copy Proofreading and editorial skills with a good eye for detail.
• Ability to work on multiple projects at the same time.
• Ability to work as part of a team and individually.
• Thorough understanding of social media and web analytics.
• Excellent organizational and multi-tasking skills.
• Outstanding communication and interpersonal abilities.
• Creativity and commercial awareness.
• A team player with a customer-oriented approach.
• Experience in managing digital media campaigns.
• Experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
• Ability to design creative adverts and content.
• Ability to use Mac software.
• Ability to use design software, preferably Adobe Illustrator and InDesign Photoshop.
• Experience in designing and laying out financial statements.

QUALIFICATIONS

Degree in Marketing, Journalism and Media Relations or equivalent.

REQUIRED EXPERIENCE

A minimum of 3 years of experience in the marketing and communications field.