The responsible of a Leads Generator will be to identify and qualify potential clients to build a strong sales pipeline. This involves canvassing prospects, initiating contact through various channels, and assessing their suitability based on specific criteria. Required to maintain detailed call reports of client’s engagements, cultivate relationships to keep leads engaged and ensure a smooth transformation of qualified leads.
Job Summary
- Type: full-time
- Location: Gaborone
- Category: Sales
- Closing Date: 2026-05-08
Key Responsibilities
- Daily generation of leads by canvassing and qualifying them to potential clients.
- Achieving monthly leads targets and revenue.
- Holds weekly and monthly activity management discussions with the supervisor and gives feedback on achievement of targets.
- identify and qualify potential clients to build a strong sales pipeline.
- initiating contact through various channels, and assessing their suitability based on specific criteria.
- maintain detailed call reports of client’s engagements, cultivate relationships to keep leads engaged and ensure a smooth transformation of qualified leads.
Requirements
- Marketing and Sales, Business, Commerce, Management Studies (Required)
- No work experience needed.
- Driver’s license (Added advantage)
Salary
Retainer and Commission
How to Apply
Please state email subject as: Leads Generator – (State your location – District and Village)
Eg: Leads Generator – (Kgalagadi South – Omaweneno)
Closing Date – 08 May 2026
Frequently Asked Questions
What qualifications or education are typically required for a Leads Generator role in Botswana?
Most employers in Botswana look for candidates with a BGCSE (Botswana General Certificate of Secondary Education) or a relevant certificate/diploma in Sales, Marketing, or Business Administration. Strong communication skills, persistence, and a proactive attitude are often valued more than specific higher education degrees for entry-level positions.
What are the common day-to-day responsibilities of a Leads Generator in Botswana's sales environment?
A Leads Generator typically spends their day identifying and researching potential clients through various channels like online databases, social media, and cold calling. They are responsible for initiating contact, qualifying leads based on specific criteria, and passing well-vetted prospects to the sales team for conversion.
What is the typical work culture and what are the expectations for a Leads Generator in Botswana?
In Botswana, the work culture often values professionalism, respect, and a strong work ethic, with an emphasis on teamwork and punctuality. A Leads Generator is expected to be target-driven, disciplined, and able to build rapport quickly while adhering to company policies and local business etiquette.
What are the realistic career progression paths for a Leads Generator within a sales company in Botswana?
A successful Leads Generator can realistically progress into roles such as Sales Representative, Account Manager, or even Sales Team Leader within a company in Botswana. Continuous learning, consistently meeting targets, and demonstrating strong sales aptitude are key for advancement in the sales sector.
What common benefits can a full-time Leads Generator expect from employers in Botswana?
Full-time employees in Botswana typically receive statutory benefits like paid annual leave and sick leave as per labor laws. Some companies may also offer medical aid contributions, pension fund contributions, and performance-based incentives or commissions, especially prevalent in sales roles.
How should a job seeker in Botswana apply for this role and what do employers look for?
When applying, submit a well-structured CV and a compelling cover letter tailored to the specific role, highlighting your communication and prospecting skills. Employers in Botswana seek candidates who demonstrate enthusiasm, resilience, and a clear understanding of the sales process, often valuing practical experience or a proactive attitude.