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8 hours ago
We’re looking for a results-driven Sales Lead / Sales Person based in Gaborone to build strong relationships, drive growth and close high-value deals with corporate clients.
Job Summary
- Type: full-time
- Location: Gaborone
- Category: Sales
- Closing Date: 2026-07-28
Key Responsibilities
- Identify and pursue new business opportunities
- Build and maintain strong relationships with decision makers and key stakeholders
- Drive and close sales in mining, energy, banking & finance, media and other industries
- Represent our brand at industry events and engagements
Requirements
- Proven experience in sales with a track record of closing corporate deals
- Experience in PR or communications is a strong advantage
- Strong network and ability to build lasting relationships
- Excellent communication, negotiation and presentation skills
- Self-motivated, target-driven and results-oriented
- Based in Gaborone (required)
Salary
Competitive salary + performance incentives
How to Apply
Apply by email: hr@sociallightbw.com
About the Company
Social Light is a dynamic digital marketing agency based in Gaborone, Botswana, dedicated to empowering local businesses in the digital landscape. Established in 2020, the company provides a comprehensive suite of services including social media management, content creation, website design, brand strategy, search engine optimization (SEO), and search engine marketing (SEM). Social Light aims to enhance the online presence and drive growth for its diverse clientele across Botswana, serving as a key partner for digital transformation and online visibility.
Illuminating Brands Through Digital Marketing
Website: https://sociallight.africa/
Frequently Asked Questions
What qualifications or experience are typically required for a Sales Lead/Sales Person role, especially one involving 'Social Light' products, in Botswana?
Most employers seek candidates with a BGCSE or a diploma in Sales, Marketing, or Business Administration. Practical experience in direct sales, customer service, or promoting consumer goods is highly valued, particularly with products requiring hands-on demonstration.
What are the typical daily responsibilities of a Sales Lead/Sales Person focusing on 'Social Light' products in Botswana?
Daily tasks often include engaging potential customers, demonstrating product features, processing sales transactions, and maintaining client relationships. You would also be responsible for achieving sales targets and providing product feedback to management.
What is the typical work culture and what are the expectations for a sales role in Botswana, particularly in this product category?
Punctuality, strong interpersonal skills, and a proactive approach to engaging customers are highly valued in Botswana's sales environment. Employers expect dedication to meeting targets and a professional demeanor when representing the brand.
What are the realistic career progression opportunities for a successful Sales Lead/Sales Person in Botswana?
Strong performance can lead to advancement into Senior Sales Person, Sales Team Leader, or even Sales Manager roles within a company. Further development might involve specializing in product training or key account management as the company grows.
What kind of benefits, such as leave, medical aid, or pension, can a Sales Lead/Sales Person typically expect in Botswana?
Standard benefits usually include annual leave and contributions to the National Health Insurance (NHI) fund. Some employers might offer additional benefits like a commission structure, performance bonuses, or a contribution to a private medical aid scheme after a probationary period.
What do employers in Botswana typically look for in a job application and interview for a Sales Lead/Sales Person position, and what is the best way to apply?
Employers seek demonstrable sales skills, enthusiasm for the product, and excellent communication abilities in candidates. A well-structured CV highlighting relevant experience and a confident, professional interview presence are crucial for success.